BMW Group will also be the Official Mobility Partner of four National Governing Bodies (NGBs): USA Bobsled & Skeleton, US Speedskating, USA Swimming and USA Track & Field.

Jack Pitney, Vice President of Marketing for BMW of North America, USOC Chief Marketing Officer Lisa Baird and short track speedskater Apolo Anton Ohno, the most decorated U.S. winter Olympian of all time, were all in New York City to make the partnership announcement.

This multi-million dollar agreement goes beyond financial support to also provide the USOC with fundraising opportunities and the four individual NGBs with BMW Group technical expertise. BMW Group will use its experts, deep technology base and facilities to help the Olympic and Paralympic Teams improve their training and performance. An example of this has been the company’s work with BMW ORACLE Racing to improve its performance. BMW Group’s expertise in light weight construction and aerodynamics helped the BMW Oracle Racing Team design a technically advanced yacht that won the America’s Cup sailing competition this year.

Massachusetts BMW Dealership

Massachusetts BMW dealer, BMW of Peabody, is proud to be a part of the BMW group. As the premier BMW Dealer in Massachusetts, BMW of Peabody holds themselves to a higher standard than most. Attention to every customers needs are of paramount concern. When you want the best Massachusetts BMW dealer, come to BMW of Peabody. Please call a Mass BMW specialist at 978.538.9900. To view new and used BMWs in Massachusetts, schedule a service or order parts, please visit www.bmwpeabody.com.

The Pan Mass Challenge draws over 5,000 cyclists who can choose from 10 different course routes that originate or end in Sturbridge, Bourne, Wellesley and Provincetown.  Every cyclist and volunteer has one ultimate goal…to raise funds for cancer research and treatment.

“We are thrilled to be part of this year’s Pan Mass Challenge,” says Marshal Cabot, General Manager at BMW of Peabody.  “BMW has proven time and time again that they are committed to serving the community.  At BMW of Peabody, we are rooting for every rider in the challenge and we are honored to pledge our support to this great cause.”

The 31^st annual Pan Mass Challenge will take place on Saturday, August 7^th and Sunday, August 8^th.    In past years, BMW raised millions of dollars for the Susan G. Komen Foundation through the Ultimate Drive for the Cure.

The Certified pre-owned program by BMW has quickly become a popular choice for consumers.  All Certified pre-owned BMW’s come backed by a 6 year/100,000 mile protection plan and 24/7 roadside assistance. Plus, each certified used BMW goes through a rigorous multi-point inspection before being deemed suitable for sale.

“Every Certified pre-owned BMW on our lot has been inspected to the nth degree by our dealerships’ factory trained technicians and we only certify the “best of the best” BMW’s,” says Marshal Cabot, General Manager for the Peabody based Center.

BMW of Peabody features an impressive selection of pre-owned inventory with a diverse range of BMW models to choose from.  Boston BMW shoppers are invited to shop online at http://used.bmwpeabody.com

BMW of Peabody has financing as low as 0.9% APR for up to 24 months or 1.9% APR financing for up to 60 months on select 2010 and 2011 BMW models as well as special lease options on 2010 and 2011 models available through month end.

Boston BMW shoppers can also experience the award winning 2011 BMW 5 Series Sedan at BMW of Peabody. Recently the BMW 5 Series has been highly praised for their ConnectedDrive and the Enhanced Automatic Collision Notification system.

BMW ConnectedDrive is the name given to the collection of electronic systems designed to provide safety and connectivity to the driver and passengers of BMW vehicles worldwide. This comprehensive group of innovative technologies is divided into three main suites – Safety, Convenience and Infotainment. The Safety suite comprises BMW Assist™, BMW’s award-winning Enhanced Automatic Collision Notification, Head-up Display, Blind Spot Detection, Lane Departure Warning, Active Cruise Control and BMW Night Vision with Pedestrian Detection.

The Convenience suite includes BMW Navigation with Real-time Traffic info.; BMW Search and MyInfo. (Google send-to-car); BMW TeleService; driver’s profile transferred via USB; Rearview Camera (now with Top View); Sideview cameras and BMW’s new Parking Assistant, parallel parking feature now offered on the all-new 2011 5 Series Sedan.

The 2011 535i and 550i continue a tradition that is the hallmark of the ultimate driving machine – the option of a 6-speed manual transmission at no cost. The choice of a manual transmission has been a 5 Series tradition through all six generations since its introduction to the United States 35 years ago.  For more information on the 2011 BMW models, visit BMW of Peabody online.

The new website allows consumers to search Original Equipment Manufacturer (OEM) parts by year, model and by part number.  The site also lets customers bid on specialty BMW accessories in an auction format.  Parts available for purchase include transmissions, electrical components, pumps hoses, belts, brakes, headlights and more.  Over 750 items are available for purchase on the new site developed by BMW of Peabody.  Closeout specials and pre-owned/refurbished parts are also sold online.

Additionally, the BMW Lifestyle Collection is available for online shoppers.  Genuine BMW apparel including polo shirts, tee shirts and outerwear for men and women can be purchased at the new online shopping portal.  Currently, the dealership is offering an introductory 15% discount off of on all online accessories purchases.

All transactions made through http://www.bmwpartsmass.com are secure and orders can be shipped to a residence or business address.  Order statuses can also be tracked 24 hours a day.  The dealership accepts several credit cards including Visa, MasterCard, American Express and Discover.  Orders and inquiries are sent directly to the parts team at BMW of Peabody and are processed immediately.

From 11:00am-8:00pm, consumers can visit BMW of Peabody to test drive several BMW models including the 128i Convertible, 335d Advanced Diesel Sedan, the all-new 5 Series sedan 650i Sedan, X5 and more.  Plus, guests will be able to compare these models against competing brands including Mercedes Benz.

Catered food and beverage will be served throughout the day.  The Massachusetts BMW dealership welcomes guests to tour the center and see all of the benefits that come standard with being a BMW owner. The dealership will also have an exclusive offer reserved only for event attendees: a valuable gift good toward the purchase or lease of a new BMW model.

Spaced are limited and registration is necessary.  To register, or for more information on the vehicles at this event, call 1-866-905-4BMW (4269). Please be sure to use the ID: BMW of Peabody.  The event will be held at 221 Andover Street, Peabody, MA.

BMW of Peabody is currently offering APR financing as low as 0.9% on select new BMW models for up to 60 months.  Additionally, BMW of Peabody is pleased to offer up to a $2,500 Spring Drive Credit on most models.  The dealership wants to make it easy to drive home a new BMW during this special sales event.

BMW of Peabody currently has over 156 new BMWs in stock and ready for immediate delivery.  This includes a fleet of 81 well equipped 328 models.  The 3 series is eligible for a $2,500 spring drive credit and the 335diesel qualifies for a $4,500 eco-credit. The powerful and stylish 3 series hails itself as the most popular BMW in the line-up. 

Massachusetts BMW shoppers who would like to take advantage of limited time Spring Sales Drive can visit BMW of Peabody at 221 Andover Street or shop online at http://www.bmwpeabody.com/.  The dealership can schedule tests drives 7 days a week.  Shoppers are encouraged to view BMW of Peabody’s lease specials online .

BMW of Peabody houses one of the largest inventories of BMW’s award winning fleet of luxury vehicles.  Recognized by the industry for superior design and resale value, BMW has long been a symbol of sophisticated and refined driving offering both a luxurious and sporty experience. 

The full lineup of BMW cars is as versatile as it is stylish.  From the 2-door race inspired Z4 to the ever eco-conscious and family friendly 335d, there is a BMW that can fulfill a broad array of lifestyles, budgets and preferences. 

Boston BMW shoppers who would like to take advantage of limited time 2.9% finance rates and special lease options on select 2010 models can visit BMW of Peabody at 221 Andover Street or begin shopping online at http://www.bmwpeabody.com/

BMW’s original service center at 221 Andover Street is shared with their BMW sales department.  A second service center was opened in 2006 to expand their offerings and ability to service customers at the site of their choice.  This center, located at 7 Centennial Drive, is the only one of its kind in the nation.

The Peabody BMW service center on Centennial Drive offers 8 detail Spa bays and 2 state inspection bays.  27 car lifts and 5 programming bays allow for quicker turnaround times for a greater volume of customers.  For added convenience, the Centennial Drive location is also open on Saturdays from 8am-4pm.  BMW customers can schedule service appointments online at http://www.bmwpeabody.com

The second location was opened for added convenience, and not necessity, GM Marshal Cabot states.  “Our Andover Drive service facility is state-of-the art and our technicians are the most experienced in the field.  The decision to open a second location came from our desire to always offer the best and most convenient capabilities for our family of customers.”

The Centennial Drive and Andover Street service centers offer highly trained BMW engineers.  “Our 38 Technicians know each and every detail about the BMW product,” adds Cabot.  “Every one of our technicians has been trained by BMW to ensure the highest level of service.”

For more information on both BMW service centers in Massachusetts, visit http://www.bmwpeabody.com/service/index.htm

One of the key reasons Boston BMW shoppers continue to patronage BMW of Peabody for new or used BMW cars is because the dealer only sells the best, hand picked models.  Most Certified Pre Owned used BMW cars at BMW of Peabody were originally sold to other Massachusetts BMW shoppers. Because the dealership has a very high retention rate (3 out of 4 customers return to purchase or lease from them) the majority of their BMW cars return to their dealership to be meticulously inspected, serviced and given the seal of approval to be sold as Certified Pre Owned. 

MA BMW shoppers can choose from 68 different Certified Pre Owned used BMW cars in stock, with prices starting below $27,000.  The 0.9% financing offer is available for up to 60 months. 

Consumers can see the entire selection of Pre Owned inventory available at BMW of Peabody online at http://used.bmwpeabody.com/inventory/used-car-specials.aspx?DealerId=185&SaleType=Used

The Children’s Trust Fund sponsors programs that address family issues, child development, shaken baby prevention and child sexual abuse. The Trust Fund also empowers parents to become more involved in the lives of their children and the surrounding community.   This was the second year for the golf fundraiser.  Last year, the Lyon Waugh organization which owns several dealerships throughout Massachusetts donated a MINI Cooper as the hole in one prize.

Although there was no hole in one at the 11^th hole, there was an excellent turnout of 84 people who all had a wonderful time.  Undoubtedly, the opportunity to win a BMW was on the minds’ of many golfers!

BMW of Peabody is immersed in community outreach projects 365 days of the year.  Their partnership with the Susan G Komen foundation has helped to raise over $300,000 over the past 11 years with their Ultimate Drive Campaign.  For every mile driven, $1 is donated to the SGK foundation.  Additionally, Bud Lyon and Warren Waugh personally dated over $100,000 towards the construction of the YMCA in Peabody/Lynnfield.  The dealership is also responsible for a $100,000 gift in computers for the Peabody School system and countless other charitable gestures.   BMW of Peabody is also a major sponsor of Boston College Athletics.

Consumers can get more information about the BMW dealership by logging on to http://www.bmwpeabody.com

Concord Museum in Massachusetts provides immeasurable educational opportunities for children of the Concord community.  Each year, BMW of Peabody helps attract participants to the annual golf tournament by donating a 328i Coupe to the event.  The coupe is placed on the 12^th hole, and if a hole in one is made, that golfer gets to take home the brand new car. 

Warren Waugh and Marshal Cabot have led BMW of Peabody through countless community outreach events.  The dealership is immersed in community projects 365 days of the year including partnerships with the Susan G Komen foundation which has helped to raise over $300,000 over the past 11 years.  Additionally, Bud Lyon and Warren Waugh donated funds towards the construction of the YMCA in Peabody/Lynnfield.  The dealership is also responsible for gifts in computers for the Peabody School system and countless other charitable gestures. 

Warren Waugh commented on the dealership’s commitment to community service by saying, “The only way to run a business is to support the community and the people with whom you do business with.  I’ve said it for years, we are not just a car dealer.  We are a part of the community.  Our families live here.  We will continue to support the community in every way we can.”

The event took place June 22^nd at the Concord Country Club.  For more information on BMW of Peabody, please visit their website at http://www.bmwpeabody.com/dealership/about.htm

In just a few short days, people have “fanned” the BMW of Peabody facebook page and have access to sales and event information.  We’re promoting special finance rates, offers and lease specials.  In just a few days, we are  uploading photos of the new 114 location.

If you’re already a member of Facebook, search for us and join the club. If not, register today at www.facebook.com and get into the social networking scene.

Member benefits include a variety of in store savings including detail services, discounted labor and parts rates, accessories coupons and wiper blades.  It’s a win-win for the customer and a chance for them to stay in the BMW of Peabody family.   The discounts are also good for as long as the vehicle is on the road. 

Area BMW owners that do not currently service or buy from the Peabody base dealership are also eligible for the rewards program.  BMW owners that do qualify can contact the service department at BMW of Peabody by emailing service@bmwpeabody.com and scheduling an appointment.  Once the dealership has verified the vehicles’ mileage, a coupon book and key fob is then mailed to their home.

“It’s amazing to watch this group of Mileage Rewards members grow,” says Lori Connolly, Marketing Director for BMW of Peabody.  “Our service advisors do an excellent job of promoting the program and customers that qualify are actually using the coupons to continue the necessary maintenance on their vehicle.  I hope we’re at 500 members by the end of 2009!”

More information on the Mileage Rewards Program is available at http://www.bmwpeabody.com/service_at_centennial.htm.   Coupons can be redeemed at both BMW of Peabody locations (221 Andover Street and 7 Centennial Drive).

The gala is the NSWIB’s largest annual event.  Those in attendance enjoy food from the areas finest restaurants and spent the evening networking with business owners in banking, automotive and health care services.

Lori Connolly, Marketing Director for BMW of Peabody drove a 335i convertible on location to display at the gala Thursday evening.  The dealership also donated a one weekend rental in the vehicle as part of their silent auction.  Proceeds from the silent auction benefited HAWC (Help for Abused Women and Their Children).

The BMW 335i Convertible was the perfect addition to the silent auction.  The offer entitles the highest bidder the opportunity to pick up the convertible at the dealership on a Friday and return the vehicle the very next Monday.  This gives the winner a full weekend of enjoying one of the most stylish and powerful cars on the road. Many of the bidders owned a BMW and this prize would be a chance for them to experience another vehicle in the line-up. 

“It was a wonderful gathering of some of the top women in their profession, says Lori Connolly.  It has been a pleasure partnering with the North Shore Women in Business and networking with a group of exceptional women.”

This is the perfect opportunity to finance a BMW at rates unheard of by the brand.  Shoppers can take advantage of special 0.9% financing for up to 60 months on all 2009 328i and xi sedans, 5 series, 6 series and the performance enhanced M5 & M6 models.

2.9% financing is available on all other 3 series, X5 30i’s and 48i’s.

 This exciting offer was announced March 4th and comes as an enhancement to February’s low rates.  This month, BMW has included more models in their lineup of low financing. BMW of Peabody is pleased to have a variety of the models eligible for this offer.  The dealership is also able to provide customers with competitive lease payments that make the deal even sweeter.

“It’s great that BMW has come forth with low and aggressive finance rates.  0.9% for up to 60 months can really save the customer money.  Plus, at BMW of Peabody, we’re combining these low finance offers with impeccable service that really stands out.  I think that’s important especially during these economic times,” says Lori Connolly, Marketing Director for BMW of Peabody.

 These low finance rates will be available now through March 31st.  BMW of Peabody is also pleased to announce 0.9% financing is also available for up to 60 months on 2006 BMW Certified pre-owned models.   To schedule a test drive, contact sales@bmwpeabody.com.

BMW of Peabody is a major sponsor of Boston College Athletics. For the past 3 years, they have partnered with Boston College’s 3 major team sports, Football, Ice Hockey and Basketball. The hospitality event for BMW owners is an extension of their ongoing partnership.

The event hosted by BMW of Peabody is a private, invitation only event for select BMW clients. Guests are treated to gourmet food and refreshments before the game and are then escorted to premium seats for enjoying the action on the ice.

Community outreach plays a large role at BMW of Peabody. Founders Bud Lyon and Warren Waugh firmly believe in active involvement in the community for which they serve. BMW of Peabody also supports many local and national organizations such as Susan G. Komen, YMCA in Peabody/Lynnfield, the Peabody school system, Save a Child Foundation, Hospice of North Shore and many, many more

Massachusetts residents are invited to get behind the wheel of BMW of their choice in the BMW Ultimate Drive® supporting Susan G. Komen for the Cure event. There will be plenty of BMW models to test drive, such as the thrilling and dynamic 3 Series Coupe, the sporty X3 SAV® and this year’s Signature Vehicle, the X6. For every mile driven, BMW will donate $1 to Susan G. Komen. Since the program’s inception in 1997, the event has raised over $11 million dollars nationwide for breast cancer research, education, screening and treatment programs.

This is BMW of Peabody’s biggest philanthropic event of the year and the dealership is proud to be part of this amazing foundation. BMW of Peabody also raises several thousands of dollars for the Foundation throughout the year with a silent auction.

Information about the Massachusetts dealership is available at http://lease.bmwpeabody.com

Boston area residents are encouraged to take part in the BMW Ultimate Drive. The event is free, easy and rewarding. There will be food, refreshments and silent auctions through the day. General Manager, Marshal Cabot stated, “Massachusetts residents can help us make a huge difference in the battle against breast cancer. Their participation and miles can help the Susan G. Komen foundation reach their goal of raising $12 million during this year’s event with BMW nationwide.”

The event will be held Tuesday September 23 10am-5:30 pm. Massachusetts residents can call BMW of Peabody for more information.