Mass BMW Dealer Announces BMW Olympic Partnership

August 20th, 2010

Massachusetts BMW dealer, BMW of Peabody, is excited to announce that BMW Group will be the Official Mobility Partner of the United States Olympic Committee (USOC) from now through 2016.

BMW Group will also be the Official Mobility Partner of four National Governing Bodies (NGBs): USA Bobsled & Skeleton, US Speedskating, USA Swimming and USA Track & Field.

Jack Pitney, Vice President of Marketing for BMW of North America, USOC Chief Marketing Officer Lisa Baird and short track speedskater Apolo Anton Ohno, the most decorated U.S. winter Olympian of all time, were all in New York City to make the partnership announcement.

This multi-million dollar agreement goes beyond financial support to also provide the USOC with fundraising opportunities and the four individual NGBs with BMW Group technical expertise. BMW Group will use its experts, deep technology base and facilities to help the Olympic and Paralympic Teams improve their training and performance. An example of this has been the company’s work with BMW ORACLE Racing to improve its performance. BMW Group’s expertise in light weight construction and aerodynamics helped the BMW Oracle Racing Team design a technically advanced yacht that won the America’s Cup sailing competition this year.

Massachusetts BMW Dealership

Massachusetts BMW dealer, BMW of Peabody, is proud to be a part of the BMW group. As the premier BMW Dealer in Massachusetts, BMW of Peabody holds themselves to a higher standard than most. Attention to every customers needs are of paramount concern. When you want the best Massachusetts BMW dealer, come to BMW of Peabody. Please call a Mass BMW specialist at 978.538.9900. To view new and used BMWs in Massachusetts, schedule a service or order parts, please visit www.bmwpeabody.com.

BMW of Peabody and Massachusetts area BMW dealers support PMC on August 7th-8th

August 3rd, 2010

boston bmw dealerThe Massachusetts BMW dealerships, including BMW of Peabody, announced their corporate sponsorship with the 2010 Pan-Mass Challenge.  The Pan-Mass Challenge, founded in 1980 raises money for the Dana Farber Cancer Institute though an annual bike-a-thon that extends across Massachusetts.

The Pan Mass Challenge draws over 5,000 cyclists who can choose from 10 different course routes that originate or end in Sturbridge, Bourne, Wellesley and Provincetown.  Every cyclist and volunteer has one ultimate goal…to raise funds for cancer research and treatment.

“We are thrilled to be part of this year’s Pan Mass Challenge,” says Marshal Cabot, General Manager at BMW of Peabody.  “BMW has proven time and time again that they are committed to serving the community.  At BMW of Peabody, we are rooting for every rider in the challenge and we are honored to pledge our support to this great cause.”

The 31st annual Pan Mass Challenge will take place on Saturday, August 7th and Sunday, August 8th.    In past years, BMW raised millions of dollars for the Susan G. Komen Foundation through the Ultimate Drive for the Cure.

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